Adidas
Adidas, founded in 1949 and headquartered in Herzogenaurach, Germany, designs and manufactures footwear, apparel, and accessories for virtually every sport, with sales exceeding €23 billion and over 62,000 employees.
Adidas is a global sporting goods company founded in 1949 and headquartered in Herzogenaurach, Germany. It designs and manufactures footwear, apparel, and accessories for virtually every sport, and is described as a global leader in the sporting goods industry. Annual sales exceed €23 billion, and the company employs over 62,000 people worldwide.
The group's activities range from footwear, apparel, and accessories design and manufacturing to performance product innovation, sustainability initiatives, and supply chain responsibility. Its operations extend across a worldwide network of markets and suppliers, with presence spanning its German headquarters and international locations.
Adidas states its purpose as "Through sport, we have the power to change lives", with a mission to be the best sports brand in the world. Its culture is built around creativity, confidence, and collaboration, alongside stated commitments to sustainability, supply chain responsibility, and community impact programmes. The company has been recognised as one of the world's most attractive employers.