The Magnum Ice Cream Company
The Magnum Ice Cream Company is the world's largest pure-play ice cream business, selling brands including Magnum, Ben & Jerry's and Cornetto in over 76 countries.
The Magnum Ice Cream Company is the world's largest pure-play ice cream business, with a heritage spanning more than 160 years and roots in Breyers, the Philadelphia brand founded in 1864. Headquartered in Amsterdam, the company employs approximately 19,000 people and sells its products in over 76 countries. It was spun off from Unilever and made its public market debut with listings on the Amsterdam, London and New York stock exchanges.
The company holds roughly 28% of the global ice cream market. Its portfolio comprises a set of flagship brands alongside more than 100 additional names. Among them is Magnum, which pioneered the chocolate-covered ice cream bar after its launch in Germany in 1989 and now offers 28 flavors dipped in milk, dark, white and ruby chocolates. Other brands include Ben & Jerry's, Cornetto, Wall's, Carte d'Or and Breyers. Several flagship brands each generate annual revenues exceeding one billion euros.
The business operates across the food and beverage, frozen desserts and consumer packaged goods sectors. It states a mission of bringing moments of joy to millions of people globally, and describes its brands as woven into the fabric of everyday life. The company presents itself as continuing to innovate and lead the global ice cream category, with a workforce it characterises as expert ice cream colleagues.