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Edelman

Edelman is a global communications firm, founded in 1952, working in PR, digital, research and data analytics to build and protect corporate reputations.

Edelman is a global communications firm founded in 1952 and headquartered in Chicago, the city of its founding. It works with businesses and organisations to evolve, promote and protect their brands and reputations, and describes itself as the world's largest independent public relations and marketing consultancy. The firm operates from more than 60 offices worldwide and is not owned by a holding company; it remains a family-run business.

Its practice spans public relations, digital communications, research, and data and analytics, delivered as integrated programmes. Two specialty companies sit within the Edelman family. Edelman Smithfield is a financial communications boutique, serving clients in capital markets and corporate finance contexts. Edelman Data x Intelligence provides data and intelligence capabilities. Edelman's client work covers both B2B and consumer sectors.

The firm is also known for its proprietary research, most notably the Edelman Trust Barometer, a research platform that has studied the influence of trust across society for more than 25 years. The company states a commitment to innovation and to measurable impact in the programmes it runs for clients.

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